What is article writing? While article writing is not new, most people that write content for the internet have bastardized its purpose as simply a way to get a backlink for a website. That's a shame. And, that's just plain wrong.

What is article writing if not a way to take an idea, an event, a concept, or even a product or service and use words to bring information to the masses for consumption and consideration?

What is article writing for the internet if not a way to spread your message across the globe with the speed and range once reserved only for comic book superheroes? I don't think that Wonder Woman or Superman would settle for a lowly backlink...and neither should you with your Article Marketing campaigns.

What is article writing? It's a mixture of art, science, and words. Most writers that excel with writing articles follow a four-step process to construct those 500 magical words that grace computer screens across the world. This includes: sparking an idea, gathering information, organizing that information, and then writing the words.

Article Writing begins with an Idea:

Some people have a muse. Others get their ideas while doing non-writing activities such as mowing the lawn or cleaning the grill for that first summer barbeque. It doesn't matter where the idea comes from, just that you are aware enough to capture that spark of inspiration when it comes. Many writers carry around a notebook; others use an electronic method such as the record button on their phone. The important thing is to write or record those thoughts when they come.

What is Article Writing if not an excuse to research stuff!

Writers, especially non-fiction writers, are curious and persistent with their fact finding. It's always a good idea to gather more information than you think you need when preparing to write an article. By doing this you have the opportunity to be more selective with the information that makes the cut and graces your article. You don't always need to be an expert on the subject matter to write about it; however, most writers would say that you need to dip your toes into the subject and get some actual experience. This gives some authenticity to your writing, even if you record it as a "newbie" to the field. And, it can be great fun. Where else can you get the excuse to put on a beekeeper's protective gear and collect your own liquid gold than to write an article about the life of a beekeeper?

Organize your Article

With all the facts at hand, it's time to organize your thoughts. How you put the article together will be different for each piece. In a how-to article you will arrange it in the same sequence that the reader would need to do the project. When you are relaying an event you will most often put it in chronological order. When you are talking about benefits of a service or product, you may put it together in list form such as "5 benefits of..."

Time to Write your Article

Once you have been successful with the first three steps, it's time to write! This part should come fairly easy since the information has been gathered, the format of your article has been organized, and that spark of a thought you had in the beginning has a working framework. But, writers block is a reality. Don't sweat it. If you walk away from your project and do something not related to writing, your muse will certainly find you and you will be writing fast and furious.

Don't believe me? Where were you when that original creative idea came to you? What were you doing? Chances are you were not writing. That inspiration and creativity came through your subconscious when you weren't worrying about meeting a deadline or grammar or constructing words on a blank piece of paper, right?

Trust me on this. What is article writing if not evidence that ideas can be turned into 500 powerful words that can be used to inspire, entertain, educate, and move a worldwide audience into action. That's the beauty, the power, the art and the science of article writing.

Sounds much more intriguing that a backlink, wouldn't you agree?

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